Sabra Canada begins Food Truck Tour
By Adnews Staff
Toronto-based hummus company Sabra Canada has begun a national promotion called the "Food Truck Tour." From May 13 to Aug. 10, a branded food truck will visit a series of cities to distribute product samples. The tour will stop at Vancouver, Victoria, Calgary, Edmonton, Saskatoon, Ottawa, Montreal, Quebec City and Toronto. The initiative is being supported with social media activities. This is the third year Sabra has conducted this promotion.